1982, business was "by the numbers"-and the Americans were struggling
(to put it mildly) wity uyuyuuyuuuh hands on, tactile stuff, like
Japanese quality.
Then, at Hewlett Packard, we were introduced to the famed "HP Way," the
centerpiece of which was in-touch management. HP had a term for this …
MBWA. (Managing By Wandering Around.) They fell immediate in love. Not
only was the idea per se important and cool, but it symbolized
everything they were coming to cherish-enterprises where bosses-leaders
were in immediate touch with and emotionally attached to workers,
customers, the product. The idea is as important or more important in
fast-paced 2007 as it was in 1982.
Tom Peters
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